Connecting brand expression and eCommerce to drive digital performance.

Hotels and resorts have widely adopted a ‘brochure-led’ approach to their online presence, often on the account of archaic technology. However with the arrival of new technology and a cultural adoption of eCommerce – further enhanced by the global pandemic, hotels must now embrace the realisation that they are in fact eCommerce businesses, and deliver an online experience that will enable them to succeed in a digital economy.

In today's connected world, hotels face two distinct challenges in regard to their online presence, the first is actively engaging potential guests in their purpose and proposition, and the second is seamlessly translating that engagement into direct bookings. We design and engineer digital guest experiences that solve these challenges by translating your hotel and service experience online, and driving digital performance by seamlessly unifying your brand with effortless eCommerce functionality, and behaviour-based optimisation.

When creating hotel eCommerce experiences we look to bridge the gap between physical experience and digital experience, mirroring the interaction and journey a guest would encounter offline, by rendering your brand and guest experience as a digital language, through immersive visual storytelling, captivating content, and intuitive interaction design. This brand expression is then perfectly united with seamless shopping functionality, driven by data, technology, and unique hospitality insight, to provide an eCommerce experience that will not only build desire and engagement in your brand, but a platform that will enable you to challenge OTAs, and accelerate direct bookings online.