Industry insight, inspiration and unique 360˚ perspectives.

News + Insight

News and happenings from The Crew™

May -05/20

Preparing for Recovery post Covid 19.


Articles

Post Pandemic Pricing – it’s time to rethink your strategy.

April -04/21

Pricing is one strategy that you cannot afford to get wrong, get that right and you can hit your sales targets and reduce operational costs.

Articles

Translating e-commerce lessons from retail

March -03/21

In the ever-changing modern world, one new normal is continuously replaced by changing trends, innovations, economic shifts and so on. So what should that mean for the hotel market place?

Articles

Our five top tips to inform your hotel re-opening strategies

March -03/21

With plans now in place for mapping our way out of national lockdown, here are our 5 top tips to inform your hotel strategies as you move towards re-opening:

Articles

Holidays are coming: How to tackle the run-up to Christmas 2020

October -10/20

An unprecedented year means an unprecedented Christmas. With the rule of six and localised lockdowns, the trends we’d normally see during this time of year simply aren’t there.

Articles

How hotels can adapt to England’s three-tiered approach

October -10/20

As the new coronavirus rules are rolled out across the country, we look at how hotels in areas with increased restrictions, or those with audiences in local lockdown areas, can navigate these uncertain times.

Articles

Get Personal: 3 Easy Ways to Personalise Your Marketing Content.

September -09/20

Every hotelier knows that offering a personalised service goes a long way when it comes to creating a luxury guest experience, and this is also true of your marketing.

Articles

Creating Social Media Imagery That Engages.

July -07/20

With 300 million pictures being uploaded to Facebook every day, how can you post ‘thumb-stopping’ content that will stand out, maintain brand value and engage with audiences to return value?

Articles

Exploring Social Media Platforms and Their Benefits for Your Brand.

July -07/20

We recently published a blog discussing the three top social media platforms for maximising engagement and reach, but there are also 4 more social platforms that you should be familiar with.

Articles

Which Social Media Platforms are Best for Your business?

July -07/20

Since the early 2000s we have seen social media and all its plat-”forms” revolutionise marketing, particularly during the last few unprecedented months, here we explore which platforms are best for your hotel.

Articles

Saying Thank You to the NHS.

June -06/20

If there is one thing we as a business have learnt through this experience, it is that in the face of uncertainty new opportunities can often present themselves.

Articles

Preparing for Recovery post Covid 19.

May -05/20

As the world begins to recover, and we start thinking to what life will look like post-covid-19, we have put together a 5 step plan of considerations to help hoteliers plan for recovery.