Navigate Digital marketing programme

INCREASE YOUR DIRECT REVENUE

When you're tracking revenue, bookings, or brand awareness, you need a comprehensive marketing strategy to help you reach your goals. Our digital marketing programme covers everything you need to succeed, from planned promotions and email marketing campaigns right through to paid Facebook management and triggered exit tools.

An end-to-to solution

OWN YOUR DIGITAL STRATEGY

We will work with you as an extension of your team, undertaking in-depth research in order to gain a complete understanding of the current market, competitor strategies, and areas we can exploit to drive your online revenue. And with your customised dashboard, you have real-time access and full transparency over your results and programme success.

REDUCE YOUR OTA RELIANCE

OPTIMISE YOUR DIRECT CHANNEL

YOUR HOTEL GROWTH STRATEGY

We understand that a joined-up approach is the quickest, most efficient, and most cost-effective way to ensure your digital marketing efforts are supporting the growth of your hotel. With a comprehensive strategy built on achievable (and growing) KPIs, an optimised website, conversion management and data monitoring, we make sure your direct channel is set up for success.

"Not only has traffic to our website increased, but so has our revenue."

Katie Simmonds

No. 15 Great Pulteney Street

DIGITAL MARKETING PROGRAMME SUMMARY

WE CALL IT ‘NAVIGATE’

Navigate™ is an all-inclusive end-to-end digital marketing programme. A unique approach developed by Journey guaranteeing results for all of our clients.

01 /
Digital strategy & 12 month plan
02 /
New website on HotelCMS
03 /
SEO & PPC management
04 /
OTA comparison & conversion suite
05 /
Live Data, reporting & KPI tracking